Course Catalogue

This dynamic one-day module introduces participants to the principles, designs, and practical applications of mixed-methods research. Through an engaging combination of conceptual input and applied analysis, the module explores how integrating qualitative and quantitative approaches can enrich research at multiple stages¿sharpening research questions, strengthening methodological choices, and deepening interpretation of findings.
The morning session offers an interactive lecture that builds a solid foundation for understanding major mixed-methods designs, strategies for data integration, and the epistemological debates underlying this approach. In the afternoon, participants work hands-on with examples from the management literature. Through group analysis and discussion of published articles, participants examine how mixed-methods designs operate in practice and reflect on how such approaches might support their own doctoral research.
Delivered in a hybrid format, the module blends expert guidance, collaborative activities, and practical exercises, ensuring that all participants¿whether attending online or in person¿can actively engage with mixed-methods concepts and apply them to real research scenarios.

This course takes place on 8th April, 9am-5pm. Applications close on 6th April.

Schedule / Format
Session 1-3 hours: Introduction to Mixed Methods (Interactive Lecture)
- What are mixed methods?
- Qualitative and quantitative approaches: distinctions and complementarities
- Epistemological debates
- Overview of mixed-methods designs
- Strategies for data integration
- Limitations and challenges

Session 2-3 hours: Mixed Methods in the Management Literature (Tutorial / Group Work)
- Paper presentations
- Group discussion and analysis
- Application exercise: outlining a mixed-methods design for a PhD research question.

Syllabus disclaimer
The information provided in this syllabus is tentative and may be modified. Any changes will be announced in class.

Instructor biography
Audrey Rouziès is Full Professor in Strategic Management and Director of the TSM Doctoral Programme. She earned her doctorate at EM Lyon¿Université Lyon 3 in 2007 and completed a post-doctoral fellowship at the Université du Québec in Montreal before joining Toulouse School of Management in 2008. Her research focuses on mergers and acquisitions, particularly the organisational and human dynamics that shape their implementation. Professor Rouziès uses qualitative and mixed-methods approaches, often longitudinal, to examine these issues. Her work has been published in leading academic journals such as the Journal of Management, Journal of International Business Studies, and Organization Studies. She is also co-founder of the European M&A Institute (eM&Ai).